Google Advertising Manager Barcelona

Descripción de la oferta

Duración de la oferta: hasta el 02/04/2019.

Funciones

The candidate will have a solid background in multi countries paid search, display marketing, Youtube and Shopping.

The person should have a hands-on attitude, precise analytical skills, and a desire to exceed their goals.

He/she will work closely with all media team members to help achieve overall customer acquisition goals


Descripción de la oferta

* Develop, implement, optimize and analyze Google campaigns for our European business units (including paid search, shopping, display and Youtube) 

 * Monitor campaign metrics daily with an eye on both customer acquisition and ROI metrics.
 * Work with the Senior Director to execute search strategy and plan google roadmap, and weekly interactions with the NA Acquisition team.
 * Create and test new campaigns and new platforms to better target users and ROI
 * Effectively leverage keyword research for increased campaign performance and scale
 * Define, prioritize, coordinate and implement Google strategies including but not limited to technical, graphical, layout, copy, landing pages, content revisions, new content development, etc 
 * Monitor new industry trends and evaluate risk/reward for implementation 

 * Monitor daily, weekly and month-end campaign performance, and produce additional ad hoc analyses as required 

 * Work cross-functionally with internal Product, Marketing and Analytics teams


Perfil del candidato

* Languages: English + French or Spanish

 

 

 * 4+ years' experience in digital, working with the google environment (Search, Shopping, Youtube and GDN)

 

 

 * Experience in team management

 

 

 * Experience working for business-to-consumer internet brands with subscription and conversion models preferred

 

 

 * Solid understanding of acquisition metrics and customer lifetime value

 

 

 * Excellent communication skills - written, oral, data visualization, presentation, etc.

 

 

 * Attention to detail. There are an incredible number of details, and so many little devils in these details across media channels

 

 

 * Ability to break down complex problems and the judgment to drive towards solutions

 

 

 * Collaborative problem solving skills and the ability to partner with stakeholders at all levels to get results

 

 

 * Proven track record of managing campaigns with a focus on performance.

 

 

 * Good understanding of Google environment (including Search, Shopping, GDN, YouTube), Bing Ads

 

 

 * Excellent multi-tasker, extremely detail oriented and able to thrive in an entrepreneurial environment characterized by constant growth and change

 

 

 * Advanced Excel and analytical skills are critical
 * Knowledge of Google Analytics and/or other Web analytics services

 

 * An innovative, collaborator who gets top line growth while understanding bottom line impact


Oferta de empleo

International environment, innovative company in the digital sector.

Requisitos

*4+ years' experience in digital, working with the google environment (Search, Shopping, Youtube and GDN)


 

*Experience in team management


 

*Experience working for business-to-consumer internet