Head of Email Marketing Barcelona

Funciones

Head of Email Marketing for an international Contact Center in Barcelona


Descripción de la oferta

* Design, test and execute email marketing campaigns.

 * Set up A/B testing structure, creative and copy tests regularly to feed into the broader team, sharing campaign best practices.

 * Responsible for developing and executing end-to-end multi-channel CRM strategies.

 * Use dashboards and data to make smarter decisions.

 * Engage with Analytics and Business Intelligence teams to understand and identify ways to increase candidate and client engagement, to better define the optimisation strategy.

 * Owning and troubleshooting issues, identifying, and recommending solutions to the wider team.

 * Managing a growing team of passionate CRM experts (4-6 people).


Perfil del candidato

* Degree in Business Management or Marketing
 * You are a proven performer with demonstrable experience in setting and executing results-focussed CRM strategies.
 * Strong analytical skills.
 * Desire to work hands-on in a fast paced, analytical environment, while also working on multiple projects simultaneously, collaborating, and providing strategic direction across various technical and creative teams.
 * Well versed in local and international email compliance & deliverability.
 * Excellent level in English (any other EU language is a plus).


Oferta de empleo

* Multicultural, friendly and talented team.
 * Ticket restaurant.
 * Team building events.
 * Competitive salary range.
 * Permanent contract.
 * Employee Referral Program Bonus.

Requisitos

Design, test and execute email marketing campaigns.
Set up A/B testing structure, creative and copy tests regularly to feed into the broader team, sharing campaign best practices.

• Área

  Marketing, publicidad y RRPP

• Categoría o nivel

  Técnicos

• Nº Vacantes

  1