Marketing Manager – Education Industry Madrid (Madrid)

Descripción de la oferta

Proceso de selección continuo.

Funciones

The Marketing Manager will be in charge of the marketing strategy and execution of the assigned programs portfolio. They will have a strong focus in results through the whole conversion funnel, especially in lead generation.

The tasks will include:

-	Definition and execution of the Marketing Plan for the assigned portfolio
-	Campaigns management
-	Landing pages management 
-	Contents management
-	Social Media: Linkedin in mail, Linkedin Sponsor content, facebook,…
-	Emailing
-	Brochures management
-	Planning and executing A/B test for Conversion Rate Optimization
-	Measuring and reporting the results of the campaigns
-	Insights identification to improve results
-	Managing agencies

Requisitos

-	Proven experience in a similar role as Marketing Manager, preferably in education 
-	Experience managing digital campaigns
-	Strong focus in results 
-	Good knowledge of digital tools: Google Adwords, Google Analytics, …
-	Good analytical and numerical skills
-	Fluent in Spanish and English
-	Knowledge of Inbound Marketing