Marketing Manager Madrid (Madrid)

  • Ref: 2189423
  • Importante Empresa del Sector de Formación

  • Madrid (Madrid)
  • Hace 2 horas
  • 369 inscritos

Jornada sin especificar - Contrato sin especificar - Retribución sin especificar - Entre 1 y 9 años de experiencia

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Descripción de la oferta

Descripción de la oferta

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Funciones

The primary responsibility for this position is to oversee marketing strategies for different programs to drive revenue, increase engagement, and lead a team that will execute marketing actions across all communication channels. The marketing manager will use first party data to better strategize, create, target and measure customized consumer experiences that drive loyalty and customer value. This position requires good organization skills and the ability to handle many projects simultaneously to meet deadlines. He/She must work with many individuals across the company as well as with outside partners. 

Key Action Areas:

• Develop customer-centered strategies and actionable roadmaps that fit into the Customer journey landscape to drive marketing conversion.
• Lead a team that will be activating the aforementioned strategies coordinate with various internal and external stakeholders and have the ability to coordinate several projects in parallel at various stages of development.
• Maintain comprehensive and coherent end-to-end customer journey maps that incorporate customer interactions, experiences and opinions. 
• Learn and operate using an Omni channel approach to develop and execute nurturing marketing campaigns. 
• Ability to understand the target market and client write creative briefs and manage creative and campaign set up processes, all in close coordination with external creative partners.
• Strong focus on tracking activity/results of campaigns, to determine effectiveness and to use as a foundation for recommendations for future improvements.
• Coordinate various types of events and activities as part of comprehensive trigger marketing campaigns, as well as to ensure the customer experience across the entire journey.
• Implement content across all marketing channels.

Requisitos

• Master’s Degree with a focus on Marketing, Communications or related fields is required. 
• Fluent in Spanish and English
• A minimum of 4 years of relevant marketing and/or advertising and/or communications experience, ideally in a multinational company and/or agency.
• Experience in marketing across multiple channels (specifically digital marketing) and using online performance tracking tools.
• Strong coordination and organizational skills. 
• Strong analytical skills and attention to detail. 
• Experience planning effective marketing strategies and campaigns. 
• Work collaboratively and effectively as a team member. 
• Self-motivated, highly inquisitive, confident, energetic and creative. 
• Should be proactive in the delivery of creative and innovative ideas. 
• Must be eligible to work in Spain.
  • Área

    Marketing y comunicación

  • Categoría o nivel

    Mandos

  • Nº Vacantes

    1

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