Performance Digital Advertising Specialist (SEM Assistant), Marketing Department Madrid (Madrid)


  • Madrid (Madrid)
  • Hace 39 horas (Actualizada)
  • 51 inscritos

Jornada sin especificar - Contrato sin especificar - Retribución sin especificar - Entre 1 y 9 años de experiencia

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Instituto de Empresa


                
            
Descripción de la oferta

Descripción de la oferta

Proceso de selección continuo

Funciones

IE Marketing Department is looking for a specialist in digital performance campaigns to manage the day-to-day of both search engine and programmatic campaigns, contributing to the achievement of enrolment objectives.

Key Action Areas:

•	Coordinate the strategy implementation with different teams.
•	Coordinate the implementation and development of the campaigns (paid search and programmatic) with the different agencies.
•	Devise new tactics for the improvement of campaigns.
•	Campaign optimization based on performance.
•	Be up to date on new products that can contribute to the campaign improvement.
•	Monitoring and analysis of the results that will allow to derive conclusions for the growth and optimization of digital activities.
•	Follow-up of results with the heads of the business units.
•	Develop reports to share results with business units.
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Requisitos

Requirements:
.
•	Bachelor’s degree.
•	Fluent in English and Spanish.
•	2+ years of experience in performance digital advertising area.
•	Solid experience with traffic analytics tools (GA360).
•	Solid experience in implementing and optimizing campaigns in Google AdWords.
•	Solid experience in implementing and optimizing programmatic campaigns (especially DV360).
•	Advanced Excel knowledge.
•	Experience in SA360 will be valued. 
•	Experience creating reports with Google Data Studio is a plus.
•	Experience managing sales oriented campaigns will be valued.
•	Proactivity and flexibility to adapt to the changing environment of the digital world.
•	Good communication skills.
•	Important to enjoy teamwork, in a creative and dynamic environment.
•	Ability to work with different teams from different areas.
•	Cross business vision ability. 
•	Result oriented. Good project management skills is a plus.
  • Área

    Marketing y comunicación

  • Categoría o nivel

    Técnicos

  • Nº Vacantes

    1

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