Descripción de la oferta
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Do you remember the first time you travelled abroad? The thrill of discovering a new language and culture is an exciting and unforgettable adventure. Our client is a leader in providing unique travel and language-learning experiences for students worldwide, young and old. If you would like to join their dynamic marketing team as a PPC specialist, don’t wait, get in touch today!
Our client creates bespoke travel experiences, allowing students to learn languages in exclusive and charming locations across the globe. For their team here in Barcelona, they are looking for a PPC Specialist who will be responsible for the overall growth of leads and audience of its digital channels.
As a PPC Specialist, your responsibilities include:
- Increasing leads and audience mainly through SEA but also Retargeting, Display, Social Media Advertising and Affiliation
- Taking responsibility for the budget and lead forecast
- Measuring, managing, and analyzing campaign performances to optimize the ROI
- Conducting market analysis on audience, competitors, and trends to improve optimization
- Swiftly adapting to the results of the previously stated analysis
- Supporting the Design and Web teams in material creation (banners, e-mailings, landing pages)
- Native level of German
- Professional level of English
- Spanish is a plus!
- 3 to 4 years of experience in a similar field and at least 2 working with Google Analytics
- Profound knowledge of online digital acquisition channels
- Deep know-how of Google Analytics, Tag Manager, Merchant Center and Facebook Business Manager.
- Experience in A/B testing
- Strong excel skills
- Analytical mindset supported by an agile manipulation of data and KPIs (no data, no party!)
- Du liebst / vous aimez / te gusta / you enjoy: working in an international environment
What's on offer:
- Competitive salary corresponding to your experience and expertise
- The opportunity to join an international team where ethics, quality, transparency and mutual respect are key values
- Restaurant tickets
- Gorgeous offices in a central location
Marketing y comunicación
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