Product Marketing Manager - B2B SaaS Barcelona

Descripción de la oferta

Duración de la oferta: hasta el 15/07/2022.

Funciones

A cloud based platform for time-management with the purpose of maximizing communication, dedication and transparency between all departments within a company. In the age of digitalization and liquid workforce, HR processes need to start adapting to the new world.


Descripción de la oferta

This position demands strong marketing expertise combined with a desire to generate and capture demand to meet our growth targets. The Product Marketing Manager will not only be required to think on a strategic level with executive leadership but also be hands-on in driving and executing marketing programs.

 * Develop a deep understanding of our product and our customers.
 * Translate technical details into benefits for our users.
 * Follow and analyze market trends.
 * Craft compelling messages across marketing channels (website, landing pages, ads).
 * Create product related long-form content (customer stories, case studies, white papers).
 * Plan integrated Demand Generation campaigns leveraging content, e-mail, web, ads, virtual events, vendors, and more.
 * Develop ABM campaigns to reach strategic accounts.
 * Create email nurture programs, segmented lists and campaign assets.
 * Partner with sales on targets, campaigns, scoring, follow-up strategies, lead management, and reporting.
 * Measure and report on campaign results and pipeline targets to distill learnings and insights that can be shared with stakeholders across broader teams.
 * Create email nurture programs, segmented lists and campaign assets.
 * Partner with sales on targets, campaigns, scoring, follow-up strategies, lead management, and reporting.
 * Measure and report on campaign results and pipeline targets to distill learnings and insights that can be shared with stakeholders across broader teams.


Perfil del candidato

* BA/BS in Marketing, Communications or related degree.
 * Native level of Spanish and professional English level.
 * 6+ years of experience in Product Marketing.
 * Strong copywriting and content writing skills.
 * Self-starter; you spot opportunities to make things better and take ownership over them.
 * Track record of collaborating across teams with excellent communication skills.
 * You can effectively partner with sales, operations, designers, and marketers.
 * Experience supporting marketing campaigns across multiple channels including SEO, SEM, display, email, social, and web.


Oferta de empleo

* A fun and fast-paced startup environment with dedicated and committed people.
 * A great office based in the heart of Barcelona with a bar inside and fresh fruit.
 * Attractive perks: flexible compensation, private health insurance, home office, coaching…
 * You will find a relaxed, international, creative and friendly environment, where we will provide you with the best tools to develop amazing stuff. If you're looking for a place to learn & grow with exceptionally talented colleagues, Woffu might be the place for you.

SBA: 35.000€- 40.000€ + bonus + attractive perks.

Requisitos

BA/BS in Marketing, Communications or related degree
Native level of Spanish and professional English level
6+ years of experience in Product Marketing
Strong copywriting and content writing skills