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SEO and Analytics Madrid

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Madrid
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Jornada Completa - Contrato Indefinido - Retribución sin especificar - No se requiere experiencia

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Edelman Data & Intelligence (DXI) is creating its new hub in Madrid and is looking for professionals specialized in market research to join its teams.

Edelman Data & Intelligence (DxI) is a fast growing (15% growth last year) Insights and Research agency with a unique twist. We are part of Edelman, the world's largest independent communications company, but with a boutique agency spirit amongst the 80 people in the DXI team. We are working within a truly integrated global network on some of the world's biggest and most exciting clients: Mars Inc., Unilever, IKEA, GSK, Nissan, Lidl, HEINEKEN (just to name a few) as well as public authorities, governments and charities.

Descripción de la oferta

Duración de la oferta: hasta el 23/06/2022

Funciones

Edelman DXI is looking for a SEO Specialist to work in their hub in Madrid.


Descripción de la oferta

* Analyse and visualise primary data and digital marketing activities using a variety of tools and methodologies.
 * Create and develop digital KPIs, data dashboards, protocols, and analytics to provide companies with a solid decision-making basis for budget allocation and communication focus
 * Provide clear results and visualisations on website performance, search engine optimisation, content and campaign performance and recommend the right actions to take
 * Supportthedevelopmentof SEOstrategiesbyanalysingtechnicalandcontentcriteria aswell asreputationsignals: 

 * Keyword Audits
 * Content Structure
 * Information architecture
 * Off-Page Analyses

 * Proactively identify relevant analytics and search trends to derive recommended actions for colleagues and clients
 * Develop and analyse A-B tests for landing pages and derive recommendations for action
 * Create quantitative analyses to determine user behaviour
 * Produce accurate reports and real-time dashboards that (partially) automate updates and track digital metrics
 * Conduct ad-hoc analytics to support clients and client teams across all areas of the business
 * Work with digital and marketing teams to share insights with stakeholders and customers and present results combined with concrete recommendations for action


Perfil del candidato

* At least 1 year of experience in an analytics, data visualisation or SEO position within a digital marketing team.
 * Expertise in using Google Analytics and other analytical platforms (e-tracker, Matomo)
 * Basic knowledge of HTML/CSS
 * Ability to develop keyword research in coordination with copywriters and designers with regard to given content strategies
 * Experience in developing dashboards in Power BI or Google Data Studio
 * PowerPoint skills to communicate strategies and results in a clear and focused manner.
 * You should be comfortable working in an environment characterised by rapid and ever-evolving growth; a tendency to move quickly and a passion for continuous optimisation
 * Autodidactic skills: You should have your own drive to learn and gain knowledge about developments and trends in specific areas (data visualisation, SEO, analytics, web development, or similar)
 * Fluent English, both written and spoken. Any other European lenguage is a plus


Oferta de empleo

* Salary is competitive from 30k to 35k
 * Benefits include 25 days holiday (with an extra 1 for your birthday and we also close over Christmas)
 * Pension
 * Healthcare benefits
 * free daily breakfasts
 * Thursday office drinks
 * Subsided massages
 * Flexible working hours and many more! 
 * Hybrid model (2 days office/3 days remote)
 * Office in Castellana