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Trade Marketing Manager (m/f) Alemania

  • Ref: 2293552
  • edding Aktiengesellschaft

  • Ahrensburg
  • Hace más de 100 días
  • 19 inscritos

Jornada Completa - Contrato Indefinido - Retribución sin especificar - Al menos 4 años de experiencia

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Comparte:

Trade Marketing Manager (m/f)
Cabecera Oferta

Durable, versatile, expressive, creative: these are the words that describe the values of the edding group of companies. The company was founded in 1960 by Carl-Wilhelm Edding and Volker Detlef Ledermann. Their very first product, the legendary all-round marker no. 1, served as a blueprint for generations of markers to follow. From what was once a two-man business, an international operation has emerged with around 600 employees. Today, the company’s products are sold in over 110 countries worldwide.

 

There are over 180 products in the edding range, from the classic permanent marker to special products such as the CD marker and the clean room marker, and including products for DIYers and art-and-craft enthusiasts. Alongside edding, the premium brand for markers and writing implements, the company also operates globally under the Legamaster brand. Legamaster is a successfully established supplier of products for visual communication such as electronic interactive systems, flipcharts and whiteboards.

 

In order to strengthen our dedicated edding Trade Marketing International (TMI) team located in Ahrensburg near Hamburg, we are looking for an experienced

Trade Marketing Manager (m/f)

full-time, asap

In this role, you are responsible for adapting and implementing the overall marketing and sales strategy to our channels (industries). The target is to drive the development of a strong, profitable and sustainable business for edding in its international markets and channels such as e-commerce, drugstores, stationary trade, office specialists, DIY stores and discounters.

 

The Trade Marketing Manager International acts as a contact person for our local organizations (subsidiaries and distribution partners) and their specialists and has to ensure proper international templates for the adaptation to their markets. In this role, you will also play an important part in supporting market- and channel-specific problem-solving. You should leverage the local trade and marketing know-how, expertise and tools which are already available within edding.

 

What to expect:

  • Help the Trade Marketing team to develop coherent and sound international omni-channel trade marketing activities based on the marketing and sales strategy and pipeline
  • Assist in providing input on go-to-market approaches by working with our marketing teams and agency partners to ensure proactive development of the strategies
  • Support development of international and local promotions and campaigns (online and offline) with focus on customers as well as related sales support materials
  • Monitor, benchmark and analyse edding initiatives
  • Act as a contact person for subsidiaries, international sales, international marketing, brand management, functional departments and agencies
  • Implement new data standards and tools which will help the countries and the headquarter analyse business results

Your qualifications:

  • University degree in International Business and/or Marketing
  • Several years of successful professional experience in trade marketing and/or sales or similar role
  • Experience in digital marketing preferred
  • Experience and interest in sales and shopper marketing for complex channels in combination with international work experience or background
  • Proficiency in MS Office
  • Fluency in English, German beneficial
  • Innovative person with partnership skills, an energetic character and international mindset
  • Team player with hands-on mentality and problem-solving attitude
  • Well-organised and structured work approach

We look forward to receiving your CV and to discovering how you can play a role in edding’s success.

edding AG

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